Today`s Modern Digital Marketing Campaign strategies
The end-goal is continuing to shift to more SEO visibility in “position zero"
In the modern marketplace consumer buying behavior has drastically changed.
●Many people while working, traveling, and even relaxing are checking their smartphone notifications and social media feeds.
Daily search trends
Online channels may include your own business There are over two billion active users on Facebook, one billion on Instagram, 365 million on Twitter, and millions more on other social networks.
Due to this sheer number of users businesses and brands are looking to enhance their presence on social media.
●Marketing on social media is not a trend.
It’s a carefully planned marketing effort by a business that is trying to reinforce information or create awareness.
It can be about a product, service, or brand. Businesses and brands can distribute content through both – organic and paid methods.
Social media has also played a vital role in the popularization of multimedia content such as videos and podcasts.
This is exactly why social media campaigns have become a crucial marketing technique to remain relevant in the market.
I See Our Target Audience Campaigns ServicesSUNNET CTS
We are currently working with following Sectors
Food, Travel, E-commerce, Marketplaces, Govenrment, Tax & Accounting, Financial, Social, Education, Health, Security, Design, Fashion, Media & Entertainment, Education, SMA, Public, NGO,
1. Website Marketing
Your business website is the foundation when it comes to digital marketing strategy.2. Search Engine Optimization (SEO)
Process of optimizing website content and publishing content online that links to your website.3. Content Marketing
This is important because backlinks play a huge role in SEO.4. Social Media Marketing
When your business or brand is present on these social platforms your business can build a customer loyalty.5. Pay Per Click (PPC)
The main benefit is being able to advertise your business on the search engine results page.6. Email Marketing
Enables you to have personalized touch when you communicate with the target audience.7. Online Public Relations
Also when someone reviews or comments on your business or brand you will get the opportunity to respond.Digital marketing also makes it possible to cater personalized content to your target audience or existing customer base.
In this way you can also create personalized experiences.
Having loyal customers is beneficial and cheaper.
When it comes to the market acquiring a new customer can cost five times more than retaining an existing customer.
Your existing customers will also refer your products to others and they are also likely to try out new products.
So therefore it’s more important to maintain a strong relationship with your past and existing customers so they stay loyal to your business.
Advanced targeting options
...
In traditional marketing this will not be possible.
For example billboards and TV ads are seen by a broader audience and it is not easy to target a specific target audience.
Most businesses have a specific audience that they are trying to reach.
And digital marketing can provide advanced targeting options based on age, gender, location, interests, marital status, hobbies and much more.
- This is beneficial for many businesses since you can find the consumers much easily that are looking for your products and services.
Customer loyalty to your business.
...
Digital marketing is also a very useful tool in customer retention marketing.
Having loyal customers is beneficial and cheaper.
When it comes to the market acquiring a new customer can cost five times more than retaining an existing customer.- Your existing customers will also refer your products to others and they are also likely to try out new products.
- So therefore it’s more important to maintain a strong relationship with your past and existing customers so they stay loyal to your business.
+50 Billion
Devices connected by 2021
328 Million
Devices being connected to the internet each month.
+17.72 Billion
Mobile devices operating worldwide is expected to reach by 2024
Foster Relationships with Customers
Social Media
Long-lasting Relationships
...
By engaging with your followers on social media you will be able to build long-lasting relationships.
- This can be done by interacting with your potential customers regularly.
- Your customers will feel connected and as an added benefit you will be able to gain insights.
Learn From Competitors
Stand out from the rest
Products Selling Tactics
...
Using social media you will be able to review your competitors’ tactics, The products they are selling, campaign’s they’re implementing and so on.
- You will be able to learn what is working and what is not among the competitors.
- Therefore you can curate your content to stand out from the rest.
Generate Leads & Boost Conversions.
Generate Leads
Targeted Advertising
...
The highly targeted advertising placements are much more useful than advertising on the conventional media.
- Creating contests, Hosting live sessions, Implement a social media marketing campaign, sell your products via your social profiles, including links to your website, etc.